Professional trademark services before the Brazilian Patent and Trademark Office (INPI) for foreign law firms, international corporations and brand owners.
From initial clearance searches and national filings to Madrid Protocol designations, Office Actions, oppositions, appeals and portfolio management, we provide practical legal solutions tailored to the Brazilian market.
With more than three decades of experience in intellectual property, we combine technical expertise, strategic legal analysis and responsive communication to help clients navigate Brazil’s unique trademark system with confidence.
Whether you need local representation for a single application or ongoing support for a global trademark portfolio, we act as an extension of your legal team, delivering clear advice, transparent fees and reliable prosecution before the Brazilian Patent and Trademark Office.
Brazil is the largest economy in Latin America and one of the world’s most important consumer markets. Trademark protection in Brazil is often a critical step for companies expanding internationally.
Although Brazil is a member of the Madrid Protocol, trademark prosecution continues to present distinctive legal and procedural challenges. Successful protection frequently requires an in-depth understanding of Brazilian legislation, INPI examination practice and administrative precedents.
Working with experienced local counsel helps minimize risks, improve prosecution strategy and respond effectively to substantive objections raised during examination.
Our practice includes complex trademark matters involving:
We understand that foreign law firms need more than a local filing agent.
Our objective is to become a trusted Brazilian partner by providing:
Every matter receives individual attention.
Rather than relying on standard templates, we develop legal strategies based on:
Marcus Julius Zanon
Attorney-at-Law – Brazil
Registered Trademark and Patent Attorney (INPI – API 1648)
With more than 30 years of experience in intellectual property, innovation and technology transfer, Marcus advises foreign law firms, multinational companies and international brand owners on trademark protection and prosecution in Brazil.
His practice combines legal expertise with practical business insight, providing strategic support for national and international trademark portfolios.
MJZanon Intellectual Property Services
Email: iplawyer@mjzanon.com
Services for Foreign Associates